About Us

Our Story


We are a family business and have been on the market for more than 26 years so far. Throughout the years we have built a network of stores, where we deliver and sell our Roza pastries every day. We managed to establish long-lasting relationships with leading distributors of frozen foods in various countries within EU.

Environmental responsibility:

  • Handmade means less resources used – electricity, machines, water;
  • By having more than 78% of ingredients locally sourced we reduce the environmental footprint we leave behind;
  • We use packaging materials which are 100% recyclable.

Social Responsibility:

  • We constantly work on improving working conditions for each and every of our employees.
  • Throughout the years our company has taken part in different charitable causes, because we care and we still do!
  • By having majority of ingredients sourced locally we contribute to the SME climate in Bulgaria and their wellbeing!


We value and believe in:

  • Honest labour and the evidence of such in our employees, partners, customers and government institutions;
  • Ethical attitude on all levels of professional and interpersonal interactions;
  • The outcomes from persistence and strong will.

Our customers:

  • Most exquisite and highly rated 4&5* hotels, including Golf Resorts and SPA;
  • Caterers;
  • Restaurants;
  • Deli Corners;
  • Bakeries.